We can’t deny AI’s cultural renaissance. It has grow to be a part of regularly workflows and conversations. HubSpot’s AI Proof & Positioning File came upon that workers are most enthusiastic about dropping their jobs on account of AI, and the #1 the reason why they don’t use AI is on account of they worry about changing into too reliant on it.

While I know the way unsettling it will in point of fact really feel to have a tool that seems to do your procedure upper than you (the an expert), I’ve known that AI is in fact merely helping me do my procedure upper and faster.

However skeptical? Be informed on for additonal wisdom from our AI Proof & Positioning File and The HubSpot Weblog’s State of AI Document, which surveyed 1100 marketers.

Table of Contents

• AI Productiveness Stats
• How I Examined the Perfect AI Gear for Paintings
• AI Productiveness Gear
• My Takeaways From The usage of AI Productiveness Gear

AI Productivity Stats

AI gear lend a hand entrepreneurs temporarily sift via huge amounts of knowledge and supply it a lot much less complexly. I can attest that, as a marketer, AI equipment like ChatGPT and Grammarly have helped me streamline research, supply text clearly and concisely, and increase my ability to multitask all over quite a few campaigns.

Professionals who’ve carried out AI and automation into their workflow share that the ones equipment be in agreement them get menial tasks performed faster, strengthen the efficiency of their tasks and objectives, and unlock time that can be upper spent at a very powerful tasks.

In this way, AI isn’t simply bettering productivity however as well as helping to make your procedure additional relaxing.

Listed below are some survey results from authentic industry pros who see the cost of AI in their day-to-day workflows.

1. 75% of respondents each relatively agreed or strongly agreed that AI helped save time on manual tasks.
2. AI equipment give promoting and advertising teams 12.5 hours once more each week, which equates to 25-26 additional working days consistent with year. This allows marketers to pay attention to strategic tasks, creative art work, and other folks regulate.
3. 84% of bloggers/SEOs state that AI and automation have impacted their search engine marketing method.
4. 83% of marketers say that AI helps them create significantly additional content material subject matter than they could without.
5. 85% of salespeople using AI and automation say it makes their prospecting efforts more effective.
6. 72% of businesses that have carried out AI equipment state that AI and automation make their team of workers additional productive.
7. 68% of business leaders say that AI can be in agreement their company scale one way or the other not possible without it.
8. 53% of marketers who use generative AI to put in writing copy say they only need to make minor edits to the text afterward.

How I Tested the Absolute best AI Equipment for Artwork

Such a large amount of AI equipment exist, each with different purposes and value components. I consider the best way to test new equipment is to make use of them to my art work — kill two birds with one stone, and all.

To pass judgement on the productivity equipment mentioned underneath, I carried out each all through my writing for this blog put up. Whether or not or to not prolong the speed of the actual writing or strengthen my time regulate around the writing process, I came upon the equipment underneath crucial to marketers and writers.

While I in particular carried out them to my art work as a author, I can test that, as a marketer, I already use one of the crucial equipment underneath or would thankfully put into effect them in my day-to-day procedure at Nickelodeon. In spite of everything, 35% of entrepreneurs say they already use AI and automation equipment day-to-day.

AI Productivity Equipment

1. Jasper

As a blog author, I naturally started my research with a content material subject matter advent tool.

Jasper is an AI tool this is serving to write all varieties of enterprise-marketing-style content material subject matter, from press releases to web site landing pages to, positive, blog posts. It’s the second-most widespread AI software for promoting and advertising.

I used the “Brand Voice” serve as to link regarded as one in all my recent HubSpot weblog posts. This feature helps the tool determine your “voice” so it will easiest are compatible that after generating text.

Next, I clicked “Create Content material subject matter” and toggled to “Create a blog put up.” The put up you could be learning is easiest served as a listicle, so I decided on “Listicle” as my type of put up. Jasper then asked me to fill throughout the topic, target audience, and outline.

After filling in this rapid wisdom, I hit “Generate now.” Look ahead to yourself how Jasper sprung to the check out.

I didn’t expect the put up in an effort to send after Jasper wrote it since AI content material isn’t whole sufficient to put up on its own about 96% of the time. I was right kind in my thinking about for the reason that put up used to be as soon as a long way too temporary and quite too stiff.

On the other hand that’s adequate since best 5% of entrepreneurs use generative AI to put in writing whole pieces of content material subject matter. Further other folks simply use it to spark inspiration (35%), create an overview (33%), or get a few paragraphs to amplify upon (25%).

What I Like

• The “Brand Voice” serve as signifies that you’ll be able to upload or link on your or your brand’s writing samples so Jasper can pump out content material subject matter that meets your unique style. Many writers, like myself, are very protective of our voices, so this option made me in point of fact really feel comfy and confident that the text would possibly stay true to me.
• Your content material subject matter takes merely seconds to be written up. You merely need to fill in some brief information about the content material subject matter, corresponding to topic, target audience, or identify to movement, and Jasper will quickly use that wisdom to draft a linked piece. My jaw dropped at how fast the tool pumped out a fashion — albeit shorter and less delightful — of this very blog put up.
• Jasper does a very good means of staying throughout the requirements you request. For my blog put up, for instance, I listed the suitable headline titles and collection of equipment I wanted to incorporate, and the tool made sure to watch those guardrails.
• You’ll have the ability to create a Advertising marketing campaign to stick your entire content material subject matter in one place. If I were using this tool for my procedure at Nickelodeon, I would possibly organize social and print ads, email correspondence newsletters, Instagram put up copy, and press releases for the same new kids’ collection advertising marketing campaign throughout the identical folder.

What Needs Construction

• Even if I associated with a modern HubSpot blog put up to be in agreement determine my voice, the AI-generated put up used to be as soon as a lot much less private, so much shorter, and further formal than my writing generally is. The idea of “Brand Voice” makes sense, on the other hand it’ll require quite a few writing samples forward of Jasper recognizes your style.

Pricing

• Creator plan: $39/month ($468/year) – 1 shopper
• Skilled plan: $59/month/seat ($708/year) – up to 6 shoppers
• Business plan: Must contact Jasper personnel for pricing.

2. Grammarly

Grammarly is a tool I’ve been using since college forward of AI had a name. I’ve at all times been obsessed with words and grammar (very cool, I know), so I used to be in a similar fashion as obsessed with a tool that may strengthen my writing in real-time.

I’ve the loose Grammarly for Chrome extension, which supplies tips about quite a lot of writing-related issues, at the side of correctness, tone guidelines, whole sentence rewrites, clarity, engagement, and provide.

How crazy is that? You’ll have the ability to see how Grammarly can provide live feedback while you kind. It’s an crucial tool for content material subject matter creators of all kinds. Without reference to how temporary or long your text is, having an AI co-creator looking over your shoulder like an AP English trainer comes in handy.

Why I Like It

• You’ll have the ability to download writing guidelines as you move (like I do with the Grammarly extension), or while you’d quite kind up your text and obtain feedback at the end, you’ll have the ability to upload a record or copy and paste an entire body of text directly into the Grammarly tool.
• Grammarly analyzes your piece for the topic and argument and uses its “Build up your affect” serve as to signify discover ways to meet the ones objectives. This elevates the tool from a spelling and grammar checker to an end-to-end writing partner in seconds.
• The ability is still to your fingers for the reason that author; while Grammarly supplies tips on the entire thing from rephrasing a sophisticated sentence to picking a additional in point of fact in depth synonym, you make the ultimate answer. I know my writing easiest, so I choose to exercise my creative liberty when Grammarly’s guidelines are a lot much less technical.
• Students and pros alike can use the “Check out for plagiarism” serve as to be sure to haven’t accidentally borrowed some phrases from every other provide.
• The AI tool can merely be integrated into other equipment, cyber web websites, and apps, corresponding to Microsoft Suite, Google Power, iOS, Android, and even Hubspot, so that you’ll have the ability to be certain that your writing improves all over all platforms.

What Needs Construction

• As much as I love this tool, I can must admit it will once in a while be visually distracting. I’m incessantly sifting by way of dozens of multi-colored, underlined words and phrases, which is in a position to grow to be tedious.
• As is true for all AI equipment, Grammarly can’t be relied directly to be 100% best possible. It’s at all times easiest to use your enjoy as a author (or that of a depended on colleague or good friend) to offer your writing a once-over and ensure Grammarly doesn’t move over an flawed verb stressful or needless capitalization.

Pricing

• Free plan: $0
• Best price plan: $12/month, billed every year (or $30/month, billed per thirty days)
• Business plan: $15/month, billed every year (or $25/month, billed per thirty days)

3. ChatGPT

We’ve all heard of it — one of the crucial the most important forerunners throughout the AI industry. In 2022, OpenAI complicated ChatGPT, a chatbot and virtual assistant, and it has quickly grow to be a depended on tool for knowledge, answers, ideas, and make stronger. You’ll have the ability to chat about quite a lot of topics, as noticed from the prompt turns on underneath.

53% of entrepreneurs who use AI equipment use chatbots. For this blog put up, I was what differentiates ChatGPT from other chatbots, so I asked.

As you’ll have the ability to see, ChatGPT is unique because it has knowledge of various subjects and can understand and keep up a correspondence in a human-like means. It’s made to keep up a correspondence, in order that you don’t need to formalize your writing, and it will most often comprehend minor spelling and grammar mistakes, as I tested underneath:

Why I Like It

• ChatGPT supplies really helpful lend a hand to pros. You’ll have the ability to educate your ChatGPT to meet your specific professional needs, corresponding to wearing out market research or finding ideas for purchaser surveys, via inputting your brand guidelines into the “Custom designed Instructions” serve as, building templates for turns on, and further.
• It merely integrates with different gear and internet sites, offering possible choices for personalization, AI-fueled conversations with consumers, and surroundings pleasant streamlining of knowledge and knowledge all over platforms. I lately used the Expedia app’s AI assistant, which has ChatGPT technology, to plot a commute to Charleston.
• You’ll have the ability to rely on ChatGPT for a variety of use cases that may otherwise need to be get a divorce up all over quite a few AI equipment. I’ve used it to decide what varieties of influencers are most popular in world markets, discover synonyms for no longer peculiar words, and even learn to deplete leftover produce in my fridge.

What Needs Construction

• ChatGPT can’t learn in real-time, so its knowledge easiest exists up until the rest time it used to be as soon as up-to-the-minute (in this day and age January 2022). That implies a couple of of its wisdom might be moderately outdated or no longer factual.
• While it will keep up a correspondence like a human, it’s no longer human. ChatGPT would possibly once in a while move over the context for or misinterpret your turns on or questions. It’ll smartly moreover provide biased or flawed wisdom, so its word can’t be relied on as regulation.

Pricing

• Free plan: $0
• Plus plan: $20/month
• Workforce plan: $25/shopper/month, billed every year (or $30/shopper/month, billed per thirty days)
• Endeavor plan: Must contact ChatGPT personnel for pricing.

4. Reclaim

“Reclaim” your time with Reclaim, an AI calendar scheduling app that optimizes your (and your personnel’s) schedules to increase private and personnel productivity, all while prioritizing your work-life steadiness.

Reclaim boasts giving you once more an extra art work day each and every week, with 7.6 additional productive hours, which I know I would possibly indisputably use.

I stopped a excellent chew of this put up on a rolling basis on the other hand came upon myself a couple of days forward of the due date with more or less 8 hours of writing left. I used Reclaim to be in agreement me optimize my time spherical my morning workouts, Nickelodeon working hours, and evening social plans to get my put up performed in time.

Reclaim moreover supplies a lot of professional and personal habit templates to choose from, and it’s going to routinely fit the habit into your calendar for on the other hand long and at regardless of cadence you prefer.

My art work calendar quickly fills up with meetings, so I’d use Reclaim to organize Focus Time far and wide my week to art work on projects and Mindfulness breaks to verify I take temporary walks and time transparent of my show.

Entrepreneurs spend roughly 5 hours day by day on manual, administrative, or operational tasks. AI equipment like Reclaim can be in agreement the average marketer save with regards to 2.5 hours day-to-day on the ones tasks and spend overtime on the problems that subject most.

Why I Like It

• It’s onerous to schedule time for personal movements corresponding to learning, exercising, or having a correct lunch all through the workday. Reclaim encourages you to make time for these things and routinely supplies the ones habits on your calendar.
• The “Excellent Meetings” serve as analyzes your entire personnel’s schedules and finds the most productive time for extraordinary meetings, in order that you don’t need to manually look up calendars, email correspondence colleagues, and organize scheduling conflicts.
• The “Calendar Sync” serve as helped me combine my Nickelodeon, HubSpot, and personal calendars to maximize my time and effectively prioritize all my commitments.

What Needs Construction

• The app isn’t as user-friendly as other AI equipment I tested. It took some time for me to get acquainted with the quite a lot of choices and to decide the best way to optimize Reclaim for my HubSpot Blog writing needs.
• Reclaim works easiest in a work setting if your entire personnel members moreover use it. Another way, you’re no longer in a position to exercise one of the crucial easiest choices, like “Excellent Meetings.”

Pricing

• Lite plan: $0 – 1 shopper
• Starter plan: $8/shopper/month – up to 10 shoppers
• Business plan: $12/shopper/month – up to 100 shoppers
• Endeavor plan: $18/shopper/month – over 100 shoppers

5. ChatPDF

48% of entrepreneurs today use generative AI equipment like ChatPDF to behavior research. ChatPDF has revolutionized the speculation of “skimming” into an AI-powered machine. You simply upload any PDF and sit up for ChatPDF to absorb the tips.

Then, you could be delivered to a chat cyber web web page, where you’ll have the ability to ask any questions in regards to the PDF. The chat serve as could be very in point of fact helpful for college students and professors looking to summarize lengthy instructional materials.

On the other hand, it moreover has endless possibilities for pros. Received a 50-slide presentation from a client that you wish to have to sift by way of throughout the morning? Or a 30-page record from a consumer survey that may provide insights to your next advertising marketing campaign? ChatPDF has your once more.

As you’ll have the ability to see, ChatPDF helps you digest huge amounts of knowledge and select regardless of wisdom problems and conclusions are very important to your art work. I enjoy using this tool as a fact-checker or second set of eyes.

I be informed at some stage in the HubSpot Weblog’s State of AI Document, a 33-page PDF, to investigate some key AI productivity stats and knowledge. Then, I used ChatPDF to double-check my art work and ensure I included a very powerful topic subject matter in this blog put up.

Why I Like It

• This tool is a perfect example of the way AI can be in agreement us do our jobs upper without in fact doing our jobs. ChatPDF doesn’t get a hold of any new wisdom; instead, it’s serving to you slim at some stage in the noise and get the suitable wisdom you wish to have.
• The tool is in point of fact simple to use. Its look is discreet, which goes neatly for this sort of AI tool. Even one of the crucial technologically challenged explicit particular person can decide ChatPDF.
• You’ll have the ability to upload a PDF in any language. This is in particular helpful for me, as I art work in International Promoting. Rather than asking my regional promoting and advertising teams to translate their PDFs into English forward of sending them to me, I can accept the original format and summarize it myself.
• I acknowledge that, quite than just summarizing the contents of a PDF, this AI tool introduces a chatbot serve as. This way, you ask for precisely what you need, which goes twofold — you aren’t bogged down via unneeded wisdom and are careworn to have some semblance of the contents because it’s necessary to understand what to ask for. It prevents us from getting negligent with our art work.

What Needs Construction

• The tool has a very house of pastime serve as. By contrast to ChatGPT, which can be used for quite a lot of private {{and professional}} tasks, ChatPDF has a limited workflow. It does what it does neatly, on the other hand you received’t need to use it day-to-day.

Pricing

• Free plan: $0
• Plus plan: $5/month
• Best price plan: $15/month

6. DreamStudio

Steadiness AI is the owner of a lot of AI products for text-to-image and video technology. Entrepreneurs who use AI to generate written and visual content material subject matter save an average of more than 3 hours consistent with piece, so I was looking forward to testing DreamStudio, the web-based app fashion of Cast Diffusion 3.

I’m in point of fact no longer a natural artist or dressmaker, on the other hand at Nickelodeon, I now and again brief our creative teams on a brand spanking new collection (from main characters to animation style to puts), which they then use to inform the advent of the collection key paintings.

Equipment like DreamStudio would be in agreement me quickly visualize my marketing strategy, which the creative personnel would possibly use as a diving off degree.

I made up our minds to test this tool to generate an image I would possibly use within this blog put up (see How I Examined the Perfect AI Gear for Paintings).

This steered used to be as soon as a very good example of the options of this text-to-image generator. I added quite a lot of turns on and filters to hone in on the exact type of image I wanted.

Studying learn how to write robust activates that data image technology is likely one of the best way to use text-to-image generative equipment. Chatbots can be in agreement with that via drafting a selected steered to your desired image, which is in a position to then be plugged into DreamStudio.

Why I Like It

• As I mentioned, this can be a great method to visually put across your ideas to lifestyles. Like a written outline forward of a blog put up, DreamStudio can provide you with an image outline that you just’ll have the ability to use as inspiration to your design or pictures art work.
• You’ll have the ability to generate imagery to once more up a pitch at art work. If I had an exhilarating concept for a Nickelodeon activation, I would possibly use AI-generated imagery to put across my concept to lifestyles and be in agreement my personnel visualize it.
• No longer all image generators have a “Destructive Prompt” serve as, on the other hand it is extremely helpful to share no longer easiest what you need to seem however as well as what you need to avoid to your image. You’ll have the ability to moreover play with the facet ratio and the collection of photos you got.
• Rather than a per thirty days subscription, as with other AI equipment, DreamStudio signifies that you’ll be able to acquire credit score consistent with image, which supplies additional flexibility.

What Needs Construction

• The images generated weren’t at all times proper. One of the most events I tested my above steered, the photographs on the computer show resembled scenes from a myth movie quite than AI-related imagery. While promising, this tool would perhaps take some trial and error to lock down exactly what you’re looking for.

Pricing

• 25 loose credit score
• $10/1,000 credit score: Kind of 5,000 photos

My Takeaways From Using AI Productivity Equipment

I was lucky to test a couple of of those outstanding AI equipment while writing this blog put up. I had already used or heard of a couple of, whilst others were completely new.

Grammarly proved to be one of the crucial useful tool for me as a author. I used a loose trial of the Best price fashion, and the intelligence of its guidelines blew me away.

Most other folks want to perform a little type of writing for our careers, so this can be a helpful tool to take your text from ok to extraordinary.

The tool that surprised me one of the crucial used to be as soon as ChatPDF. I had heard of it on social media and used to be as soon as conscious that students intently use it, on the other hand I didn’t expect how useful it could be in a work setting. It’s extraordinarily intuitive and is a great example of the way AI can increase efficiency without compromising the standard of our art work.

While many would perhaps fear AI overtaking their enjoy, we will be able to’t deny the significance of humanity in the entire thing we do. That’s why I at all times use generative writing and content material subject matter guidelines as easiest an overview or jumping degree.

AI may be able to carry our lives, on the other hand it will on no account trade what we, as unique people, have to provide.

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